Wednesday, March 17, 2010
Facebook Overtakes Google Search
By Roger BrowneHitwise, a web analysis business, said on its Analyst Weblog that Facebook was the most visited site last week, overtaking Google Search for the first time.
Hitwise suggests that Google Search accounted for 7.03% of US Internet visits last week, compared to 7.07% for Facebook.
If Google’s non-search services (Gmail, YouTube, Maps etc) are also included, Google remains in the lead with 11.03% of US Visits. Yahoo also beats Facebook, with 10.98% of US visits.
The Hitwise article includes this striking chart comparing the growth of Google Search and Facebook over the past year. Google Search has grown its traffic share just a few percent, whereas Facebook’s is more than two and a half times what it was just a year ago.
Does this mean that social sites are going to overtake search sites on the internet? Not so fast ... we might be seeing a see-sawing back and forth. In 2007 it was MySpace that was ahead of Google.
Facebook Overtakes Google ... by Roger Browne | Comments (4)
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Facebook podría facilmente transformarse en el nuevo HOME de partida, siendo un portal que agregue información, noticias y entretenimiento pero con la diferencia de los portales tradicionales de que sería información relevante al grupo de referencia del usuario. En síntesis, noticias y entretención en un contexto social, con búsquedas en el mismo contexto, algo que Google está tratando de lograr con Buzz pero que todavía no perfecciona. Facebook tiene la delantera, aunque como dice el artículo, antes pensabamos que MySpace iba a dominar la red y ahora poco se escucha al respecto.
